Kidist Kifle is a name that’s been making rounds in Zambia’s social media space, notably known for her influence and entrepreneurial prowess. While she might have faced some controversy in the past, Kifle’s journey to success stands as a testament to her resilience and determination.
Kidist Kifle’s Early Life and Education
Born 23 years ago, as per the Zambian Report, Kidist Kifle has shown an impressive academic feat. Completing her secondary education with an impressive seven points from Kabulonga Girls Secondary School, she demonstrated an early thirst for knowledge.
After high school, she enrolled at the University of Zambia, where she pursued her higher education. However, in a twist of events, Kidist took a hiatus from university, giving up on schooling and moved in with renowned musician Yo Maps, her then-boyfriend. The break was only temporary, as she soon returned to university to complete her degree.
“In 2017, my first year at the University of Zambia, I was supposed to study medicine, a 7-year course, which I wasn’t enjoying from the start,”Kifle recalls during an interview.
Kidist Kifle’s Rise to Fame
Kifle gained significant attention through social media platforms, particularly Facebook, where she often showcases products and services. However, her path to fame was a rocky one.
She garnered widespread public attention following a viral video of her allegedly abusing the late singer Daev. The video caused outrage as it surfaced after Daev’s reported demise in a car accident, leading to public demonstrations demanding justice for the late artist.
Despite this, Kifle’s career remained unscathed as the video did not provide substantial evidence linked to Daev’s passing. This controversy, however, did not define Kifle’s career.
Kidist Kifle’s Career and Business Ventures
Kidist is not just a social media influencer; she is also an entrepreneur, driven by her passion for business. With a knack for building strong client relationships, she turned this skill into her business’s backbone.
“Business with me is about building relationships with clients. If you build a good relationship with your client, then they will recommend you to another client,”Kifle says.
Furthermore, she dipped her toes in advertising with large companies like Tecno Mobile, which significantly boosted her career.
The Controversy with ‘Congo 2 Shape Up Hips’
Kidist found herself in a legal tussle after agreeing to promote ‘Congo 2 Shape Up Hips,’ a herbal supplement claimed to enlarge female hips, for Congo Kwetu Natural Products. As per the agreement, Kidist was to use the product on herself, participate in photoshoots, and serve as an advertisement model.
However, after two months of trials, Kidist expressed dissatisfaction with the product on her social media page, leading to a lawsuit. Congo Kwetu Natural Products claimed her remarks damaged the product’s reputation and sought K800,000 in compensation.
Despite this setback, Kifle continues to thrive and impact the Zambian social media space positively.
Kidist Kifle’s Personal Life and Relationships
Kidist has been in a relationship with the musician Yo Maps, and they are currently enjoying marital bliss in Lusaka, Zambia. The couple recently celebrated their honeymoon in Cape Town, sharing glimpses of their joyous time on social media.
In addition to her career, Kidist is also a mother. She often cites her family as her biggest motivation in life.
“My biggest motivation comes from my family and husband and daughter,”she reveals.
Frequently Asked Questions
How did Kidist Kifle start her career?
Kidist Kifle started her career as a social media influencer, advertising products and services on her Facebook page.
Who is Kidist Kifle’s husband?
Kidist Kifle is married to Zambian musician Yo Maps.
What controversy was Kidist Kifle involved in?
Kidist Kifle faced controversy after a video of her allegedly abusing the late singer Daev went viral.
What business does Kidist Kifle run?
Kidist Kifle runs a business of advertising products and services on her social media platforms.
What legal issue did Kidist Kifle face?
Kidist Kifle faced a legal issue with Congo Kwetu Natural Products after expressing dissatisfaction with their product ‘Congo 2 Shape Up Hips,’ which she was contracted to promote.
Kidist Kifle’s story is a testament to resilience. Her entrepreneurial spirit, instilled in her by her family’s entrepreneurial background, helped her navigate through controversies and emerge stronger. She built her business on the foundation of strong client relationships and used any publicity, good or bad, as a tool for growth.
Her greatest motivation, as she says, comes from her family, especially her husband and daughter. And her biggest fear? “Dying a poor woman,” she states candidly. She urges young people to find a side hustle, emphasizing the importance of starting something, no matter how small.